DOING MOORE
DOING MOORE
DOING MOORE

SW Mining Engineering

Truck Manufacturer

2/11/23

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Overview

SW Mining Engineering (formerly Barton Engineering) needed a complete overhaul—from visual identity to digital presence. I delivered branding, photography, website design, and marketing direction to reposition the business as a credible, competitive force in the mining machinery space.

Services Provided:

WEBSITE

BRANDING

PHOTOS

MARKETING

The Challenge

Their old identity didn’t reflect their growth or expertise. The brand felt outdated, and their website lacked structure, clarity, and professionalism—hurting trust and limiting client acquisition. They needed a sharp, modern presence that matched the scale of their work and spoke directly to the industry.

The Solution

I developed a new brand identity rooted in strength and clarity, paired with a clean, responsive website designed to highlight capability and build trust. Custom photography added authenticity, while refined content structure improved messaging and performance. Combined with strategic marketing support, the result is a cohesive digital presence that attracts the right clients and sets SWME apart in a competitive market.

The Challenge

Their old identity didn’t reflect their growth or expertise. The brand felt outdated, and their website lacked structure, clarity, and professionalism—hurting trust and limiting client acquisition. They needed a sharp, modern presence that matched the scale of their work and spoke directly to the industry.

The Solution

I developed a new brand identity rooted in strength and clarity, paired with a clean, responsive website designed to highlight capability and build trust. Custom photography added authenticity, while refined content structure improved messaging and performance. Combined with strategic marketing support, the result is a cohesive digital presence that attracts the right clients and sets SWME apart in a competitive market.

The Challenge

Their old identity didn’t reflect their growth or expertise. The brand felt outdated, and their website lacked structure, clarity, and professionalism—hurting trust and limiting client acquisition. They needed a sharp, modern presence that matched the scale of their work and spoke directly to the industry.

The Solution

I developed a new brand identity rooted in strength and clarity, paired with a clean, responsive website designed to highlight capability and build trust. Custom photography added authenticity, while refined content structure improved messaging and performance. Combined with strategic marketing support, the result is a cohesive digital presence that attracts the right clients and sets SWME apart in a competitive market.

Matilda Bay
Matilda Bay
Matilda Bay
Matilda Bay
Matilda Bay
Matilda Bay
Matilda Bay
Matilda Bay

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Let’s Make It Happen

Your website should be your business’s most powerful tool. Let’s create something that drives real results. Click below to get started and let's schedule your free consultation today!

Let’s Make It Happen

Your website should be your business’s most powerful tool. Let’s create something that drives real results. Click below to get started and let's schedule your free consultation today!

Let’s Make It Happen

Your website should be your business’s most powerful tool. Let’s create something that drives real results. Click below to get started and let's schedule your free consultation today!